Redesigned Menu
Before Redesign
Smokey Mountain Grille: Brand & Menu Redesign
This project reimagines the visual identity of Smokey Mountain Grille, a rustic Southern eatery known for comfort food and warm hospitality. The redesign introduces a modernized flame-inspired logo, a warm color palette, and textured typography that evokes wood-fire cooking and Appalachian charm. The refreshed menu layout improves readability with clean sections, a minimalist style, and cohesive branding. Together, the updated brand and menu create a cohesive, elevated dining experience while preserving the restaurant’s classic Smokey Mountain spirit.